000 00332nam a2200133Ia 4500
005 20251003130042.0
008 251003s9999 xx 000 0 und d
082 _a659.1
100 _aJoel J. Davis
245 0 _aAdvertising Research : Theory & Practice
260 _bPrentice-Hall
_aNew Delhi
_c1997
300 _a695
942 _cBK
999 _c42224
_d42224