| 000 | 00375 a2200145 4500 | ||
|---|---|---|---|
| 020 | _a0072866144 (paperback) | ||
| 020 | _a9780071240437 (paperback) | ||
| 082 |
_a659.1 _bBEL-A |
||
| 100 | 1 | _aBelch, George. | |
| 245 | 1 | 0 | _aAdvertising and Promotion |
| 250 | _a6th ed. | ||
| 260 |
_a[S.l.] : _bMcgraw Hill Higher Education, _c2004 |
||
| 300 |
_a864 p. ; _c28 cm. |
||
| 942 | _cBK | ||
| 999 |
_c2777 _d2777 |
||