000 01235nam a2200181 a 4500
001 ASIN0521828430
005 20190522114614.0
008 120229s2004 xxu eng d
020 _a0521828430 (hardcover)
_c$112.00
020 _a9780521828437 (hardcover)
100 1 _aSharma, Chetan.
245 1 0 _aWireless data services :
_btechnologies, business models and global markets /
_cChetan Sharma, Yasuhisa Nakamura.
260 _a[S.l.] :
_bCambridge University Press,
_c2004.
300 _a400 p. ;
_c25 cm.
520 _aDespite their phenomenal global growth, wireless technologies have progressed very differently geographically. Diverse technologies (i-mode in Japan, SMS in Europe, PDAs and Blackberry in North America) imply that wireless applications and services are often unique to the culture and business models of a region. Supplemented by examples, case studies and interviews with industry luminaries, Chetan Sharma and Yasuhisa Nakamura identify key factors behind the success or failure of different strategies and provide insights into how to match wireless technology to global markets.
700 1 _aNakamura, Yasuhisa.
856 4 0 _3Amazon.com
_uhttp://www.amazon.com/exec/obidos/ASIN/0521828430/chopaconline-20
999 _c2073
_d2073