000			01488nam a2200241 a 4500
001			ASIN0071276335
003			OSt
005			20200227134647.0
008			150212s2009 xxu eng d
020			_a0071276335 (paperback)
020			_a9780071276337 (paperback)
037			_bPak Book _cPKR 2110.67
040			_cAUMC
082			_a658.4012
100	1		_aWalker, Gordon.
245	1	0	_aModern competitive strategy / _cGordon Walker.
250			_a3rd Revised edition.
260			_aNew Delhi : _bMcGraw-Hill Medical Publishing, _c2009.
300			_axvii,394 p. ; (R 8.a SH 04) _c24 cm.
520			_a"Modern Competitive Strategy, 3e", by Gordon Walker, provides a concise, rigorous, and broad synthesis of the theory and empirics of the strategy field. The approach is eclectic, reflecting the diversity of the discipline, drawing on studies in industrial and institutional economics, economic and organizational sociology, mainstream strategy, and finance and marketing when appropriate. Both single business and corporate-level organizations are covered. Ideal for current and budding managers, many short cases, company examples, and practical tools are used to illustrate the concepts. The material is appropriate for either a full semester course or a single module in MBA programs, advanced undergraduate courses, EMBA and executive education classes.
856	4	0	_3Amazon.com _uhttp://www.amazon.com/exec/obidos/ASIN/0071276335/chopaconline-20
942			_2ddc _cBK
999			_c19130 _d19130