000 02176nam a2200253 a 4500
001 ASIN0231150504
003 OSt
005 20200227134533.0
008 150206s2010 xxu eng d
020 _a0231150504 (hardcover)
020 _a9780231150507 (hardcover)
037 _bBook Biz
_cPKR 2526.48
040 _cAUMC
082 _a658.406
100 1 _aHess, Edward D.
245 1 0 _aSmart growth :
_bbuilding an enduring business by managing the risks of growth /
_cEdward D. Hess.
260 _aNew York] :
_bColumbia University Press,
_c2010.
300 _a230p. ; (Rk #9.a, Sh # 03)
_c23 cm.
490 1 _aColumbia business school publishing.
520 _aWall Street believes that all public companies should grow smoothly and continuously, as evidenced by ever-increasing quarterly earnings, and that all companies either "grow or die." Introducing a research-based growth model called "Smart Growth," Edward D. Hess challenges this ethos and its dangerous mentality, which often deters real growth and pressures businesses to create, manufacture, and purchase noncore earnings just to appease Wall Street. Smart Growth accounts for the complexity of growth from the perspective of organization, process, change, leadership, cognition, risk management, employee engagement, and human dynamics. Authentic growth is much more than a strategy or a desired result. It is a process characterized by complex change, entrepreneurial action, experimental learning, and the management of risk. Hess draws on extensive public and private company research, incorporating case studies of Best Buy, Sysco, UPS, Costco, Starbucks, McDonalds, Coca Cola, Room & Board, Home Depot, Tiffany & Company, P&G, and Jet Blue. With conceptual innovations such as an Authentic Earnings and Growth System framework, a seven-step growth funnel pipeline, a Growth Decision Template, and a Growth Risks Audit, Hess provides a blueprint for an enduring business that strives to be better, rather than simply bigger.
830 0 _aColumbia business school publishing.
856 4 0 _3Amazon.com
_uhttp://www.amazon.com/exec/obidos/ASIN/0231150504/chopaconline-20
942 _2ddc
_cBK
999 _c19043
_d19043