000			01855nam a2200253 a 4500
001			ASIN0130305065
003			OSt
005			20200227134110.0
008			150119s2000 xxu eng d
020			_a8178084600
020			_a0130305065 (paperback)
020			_a9780130305060 (paperback)
037			_bPak BookCorp. _cPKR 861.10
040			_cAUMC
082			_a658.5
100	1		_aNarayanan, V.K.
245	1	0	_aManaging Technology and Innovation for Competitive Advantage _cV.K. Narayanan.
250			_a1st ed.
260			_aNew Delhi : _bPrentice Hall, _c2001.
300			_a510 p. ; _c25 cm. (Rk # 20 Sh # 4).
520			_aThis is the first book to provide an integrated, strategic view of management of technology. Focusing on both theory and practice, it addresses the contemporary challenges general managers face today--e.g., globalization, time compression, technology integration--and explores several strategic approaches for dealing with them, from both a managerial and economic viewpoint. Several integrative themes--T-M matrix, environmental drivers, process of decision making, competitive vs collaborative approaches, and value creation--are followed throughout. Technology Environment; Processes Of Technology Change: Innovation And Diffusion; Technology And Competition; Process Innovation, Value Chains And Organization; Technology Intelligence; Technology Strategy: Collaborative Mode; Appropriation Of Technology; Deployment In New Products; Deployment Of Technology In The Value Chain; Organizing For Innovation; Intellectual Property Strategy; Project Valuation And Financing. For Chief Technology Officers; Directors of Technology, R&D, Product Development, Operations; Chief Information Officers.
856	4	0	_3Amazon.com _uhttp://www.amazon.com/exec/obidos/ASIN/0130305065/chopaconline-20
942			_2ddc _cBK
999			_c18750 _d18750