000			01306nam a2200313 a 4500
001			ASIN0072424028
003			OSt
005			20200227134054.0
008			150119s2003 xxu eng d
020			_a0072424028 (paperback)
020			_a9780072424027 (paperback)
037			_bProgressive _cPKR 2200.34
040			_cAUMC
082			_a659.2
100	1		_aLattimore, Dan L.
245	1	0	_aPublic relations : _bthe practice and the profession / _cDan L Lattimore, Otis W Baskin, Suzette T. Heiman, Elizabeth L. Toth, James K Van Leuven.
250			_a1st ed.
260			_aNew York : _bMcGraw-Hill Humanities/Social Sciences/Languages, _c2004.
300			_a456 p. ; (Rk #9.a, Sh # 03) _c26 cm.
490	1		_aNai, text alone.
520			_aThis exciting new book for a growing market is the cutting- edge choice for PR courses. Global markets, new technologies and multiculturalism are covered throughout the book. This text is accompanied by a unique CD with video interviews of leaders in the PR field.
700	1		_aBaskin, Otis W.
700	1		_aHeiman, Suzette T.
700	1		_aToth, Elizabeth L.
700	1		_aLeuven, James K Van.
830		0	_aNai, text alone.
856	4	0	_3Amazon.com _uhttp://www.amazon.com/exec/obidos/ASIN/0072424028/chopaconline-20
942			_2ddc _cBK
999			_c18730 _d18730