| 000 | 01225nam a2200181 a 4500 | ||
|---|---|---|---|
| 020 | _a9780136084419 | ||
| 082 |
_a658.45 _bBOV |
||
| 100 | 1 | _aBovee, Courtland L. | |
| 245 | 1 | 0 |
_aBusiness Communication Essentials: _bA Skills-Based Approach to Vital Business English |
| 250 | _a4th ed. | ||
| 260 |
_aNew York : _bPrentice Hall, _c2010 |
||
| 300 |
_a528 p. ; _c18x24 cm |
||
| 490 | 1 | _a4th Ed | |
| 500 | _aBusiness Communication Essentials, Fourth Edition, helps you prepare students for the demands theyll face on the job. Only Bovée/Thill texts thoroughly address the new-media skills that employees are expected to have in todays business environment. Business Communication Essentials presents these technologies in the context of proven communication strategies and essential business English skills. The fourth edition brings the newest Web 2.0 technologies to life, explaining how tools like blogs and social networks can successfully bring businesses and consumers into a meaningful and profitable dialog. Traditional communications skills become the foundation for making use of these new and essential mediums.] | ||
| 504 | _aIncluding with reference and index | ||
| 700 | _aThill, John V. | ||
| 942 | _cBK | ||
| 999 |
_c18439 _d18439 |
||