| 000 | 00553cam a2200217 a 4500 | ||
|---|---|---|---|
| 001 | 1137238 | ||
| 003 | AUCL | ||
| 005 | 20231009104553.0 | ||
| 008 | 941027s1994 njuab b 001 0 eng | ||
| 010 | _a 94223895 | ||
| 020 | _a9789332558472 | ||
| 040 | _cAUK | ||
| 082 | 0 | 0 | _a658.8 KOT |
| 100 | 1 | _aKotler, Philip. | |
| 245 | 1 | 0 | _aPrinciples of Marketing |
| 250 | _a15th ed | ||
| 260 |
_aIndian : _bPearson , _c2016 |
||
| 300 |
_axxiii;732 p. _bill., _c25 cm. |
||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 942 |
_2ddc _cBK |
||
| 999 |
_c16980 _d16980 |
||