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Creating Powerful Brands Leslie de Chernatony, Leslie de Chernatony, Malcolm McDonald. by
Edition: 3rd ed.
Material type: Text Text; Format: print
Publication details: Oxford : Butterworth-Heinemann, 2003
Online resources:
Availability: Items available for loan: Air University Multan Campus Library (1)Call number: 658.827.

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Creating Powerful Brands by
Edition: 4th ed
Material type: Text Text
Publication details: Amsterdam Butterworth-Heinemann 2011
Availability: Items available for loan: Air University Central Library Islamabad (1)Call number: 658.827 CHE-C.

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