Amazon cover image
Image from Amazon.com

International marketing / Dana Lascu-Nicoleta.

By: Material type: TextPublication details: [S.l.] : Atomic Dog Publishing, 2002.Description: 350 p. ; 28 cmISBN:
  • 1592600247 (paperback)
  • 9781592600243 (paperback)
Online resources: Summary: Instructor Required Material This COMPLETE textbook includes not only the paperback copy textbook new, but also contains the Online Study Guide Edition. This is a complete interactive study guide with quizzing functionality that reports to the instructor. This text also has animated figures and graphs that bring the print graphic to life for deeper understanding. The complete text is available word for word online as well, so you do not have to bring the print copy to class or with you as you travel. What do students say about the Atomic Dog Online Study Guide? Survey Results 80% of students found that the end-of chapter quizzes helped them review and prepare for exams. Among students using the Online Study Guide Edition, 72% found that interactive figures (animations, video, audio) made concept easier to understand than images or text. Among students using the Online Study Guide Edition, 82% found that studying with the online text improved their overall learning experience.
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Item type Current library Call number Status Notes Barcode
Book Air University Central Library Islamabad 658.84 LAS (Browse shelf(Opens below)) Written off { Not Available } Write of 2016 (IBD/AU/231/10/1/LIB) P3884

Instructor Required Material This COMPLETE textbook includes not only the paperback copy textbook new, but also contains the Online Study Guide Edition. This is a complete interactive study guide with quizzing functionality that reports to the instructor. This text also has animated figures and graphs that bring the print graphic to life for deeper understanding. The complete text is available word for word online as well, so you do not have to bring the print copy to class or with you as you travel. What do students say about the Atomic Dog Online Study Guide? Survey Results 80% of students found that the end-of chapter quizzes helped them review and prepare for exams. Among students using the Online Study Guide Edition, 72% found that interactive figures (animations, video, audio) made concept easier to understand than images or text. Among students using the Online Study Guide Edition, 82% found that studying with the online text improved their overall learning experience.

There are no comments on this title.

to post a comment.
Air University Sector E-9, Islamabad Pakistan
Email: librarian@au.edu.pk  Tel : +0092 51 9262612 Ext: 631