Kumar, V. <br/><br/>
Essentials of Marketing Research 

 - 2nd ed. 
 - [S.l.] :  Wiley,  2005 
<br/><br/><label>ISBN: </label>047141235X (hardcover) | 9780471412359 (hardcover) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management Science
<br/><br/><label>Dewey Class. No.: </label>658.83   / KUM-E