TY  - BOOK
AU  - Schiffman, Leon G.
AU  - kanuk, Lestie Lazar
TI  - Consumer Behavior
SN  - 81-7758-999-7
U1  - 658.8342 
PY  - 2007///
CY  - New Delhi
PB  - Pearson Education
KW  - Management
KW  - Consumer Behavior
ER  -