Schiffman, Leon G. <br/><br/>
Consumer Behavior 

 - 9th Ed. 
 - New Delhi:  Pearson Education,  2007 
 - 581p 
<br/><br/><label>ISBN: </label>81-7758-999-7 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management <br/>Consumer Behavior 
<br/><br/><label>Dewey Class. No.: </label>658.8342  / SCH-C