00384    a2200097   450000500170000010000280001724501770004526000280022230000120025065000240026220251224112256.0  aJabbar, Aneela (195180)  aThe Role of Promotional Activities Towards Masstige Value and its Impact on Consumer Motivational Regulations and Consumer Brand Engagement:ban experimental investigation   aMultan:bAUMC,c2019-24  av, 209p  aManagement Science