TY  - BOOK
AU  - Sheram Khan (205300)
TI  - Exploring the Influence of Brand Digitalization, Brand Competence, and Brand Warmth on Brand Market Performance in the Digital Era 
U1  - 658 
PY  - 2024///
CY  - Kamra
PB  - Department of Business Administration
KW  - Department of Business Administration. (Project)
ER  -