TY  - BOOK
AU  - Sherani, Amna (211439)
AU  - Jan, Saba (211481)
TI  - Unveiling the Impact of Humanized AI and Brand Authenticty on Customer Engagement : An Exploratory Study on PTCL Broadband Customers
U1  - 658 
PY  - 2025///
CY  - Islamabad
PB  - Department of AUSOM
KW  - AUSOM
ER  -