TY  - GEN
AU  - Hollyforde,Sarah
AU  - Whiddett, Steve
TI  - The Motivation Handbook
SN  - 8179921425
U1  - 153.8 
PY  - 2003///
CY  - Mumbai
PB  - Jaico Publishing House
KW  - Achievement, Activation, Attribution, Cognitive Evaluation, Hierarchy, Hygiene, Reinforncement
N1  - Clearly the ability to motivate others (and yourself) is crucial for top performance. At times it can seem like balancing on a tightrope-get it right and the rewards benefit everyone; get it wrong and you can end up with low morale, poor performance and a badly disaffected workforce. What triggers motivation in one individual may have a negative effect on another. This major new book eliminates the hit-and-miss element by providing a comprehensive overview of motivational theory and its applications at work; Included Glossary, Index
ER  -