TY  - BOOK
AU  - Wells,William
AU  - Nancy Mitchell
AU  - William Wells
TI  - Advertising & IMC: Principles and Practice, Global Edition
SN  - 9781292017396
U1  - 659.1 
PY  - 2015///
CY  - England
PB  - Pearson
KW  - Advertising
N1  - Includes bibliographical references and index
ER  -