TY  - BOOK
AU  - Boyd, Jr., Harper W.
TI  - Marketing Management
SN  - 0072472952 (misc. supplies) | 9780072472950 (misc. supplies)
U1  - 658.8 BOY-M 
PY  - 2001///
CY  - [S.l.]
PB  - McGraw-Hill/Irwin
ER  -