Entrepreneurship / A South-Asian Perspective
Kuratko.
- New Delhi: Cengage Learning, 2012.
- xxxii,615 p. ; (Rk #9.a, Sh # 01) 28 cm.
Key features a clear set of learning objectives provides a preview of the chapter material. A list of the key terms appears at the end of each chapter, and a complete glossary is included at the end of the book. Several real-life examples and cases from india and abroad are included in the chapters. Entrepreneurship in practice: boxed items throughout the text illustrate one or more innovative ideas related to entrepreneurship. The entrepreneurial process: short vignettes about the entrepreneurial process are included throughout the text to show how practicing entrepreneurs handle specific challenges and opportunities that are considered the leading edge today. The global perspective: short illustrations present interesting entrepreneurial issues around the world to demonstrate how practicing entrepreneurs handle specific challenges from the global environment that are prevalent today. Entrepreneurial case analyses: comprehensive case studies that illustrate venture creations or managerial ideas and problems confronted by actual firms are presented. About the book: entrepreneurship: a south-asian perspective post liberalization, india has unleashed its entrepreneurialtalent. Thousands of entrepreneurs were born in the last decadeitself and many of them have made global marks. Though davidmcclelland and team had demonstrated nearly fifty years ago inindia that entrepreneurs could be developed through psychologicaleducation, and the gujarat experience demonstrated beyond doubt thesame thing, entrepreneurial education was limited to a few selectinstitutions. However, post liberalization, several universitiesand institutions in india are offering courses on entrepreneurship.