TY - BOOK AU - Keller,Kotler & TI - Marketing management T2 - 14e edition) by kotler keller published by pearson 14e edition (2012 SN - 0273753363 (paperback) U1 - 658.3 PY - 2012/// CY - New York PB - Pearson Education UR - http://www.amazon.com/exec/obidos/ASIN/B00HMVIK5M/chopaconline-20 ER -