TY - BOOK AU - TI - Principles of marketing SN - 8131509826 (paperback) U1 - 658.8 PY - 2008/// CY - New Delhi PB - CENEAGE LEARNING INDIA PVT LTD UR - http://www.amazon.com/exec/obidos/ASIN/8131509826/chopaconline-20 ER -