TY  - BOOK
AU  - Shone,Anton
TI  - Successful event management
SN  - 8131504131 (paperback)
U1  - 338 
PY  - 2004///
CY  - New Delhi
PB  - Cengage Learning
N2  - This is the essential guide for anyone who needs to know how to organize a special event-a festival, a celebration party, a media launch or an annual fete. The text contains: �� A clear, step-by-step guide including planning, budgeting, marketing and organization; �� A wide range of informative case studies from around Europe, including suggeste websites and sources of reference material to consult; �� A set of useful planning forms to assist hose new to events organization; �� A helpful glossary together with a useful directory of organizations which can give further advice. The authors�' combination of industry experience, expertise and a lvively approach makes this an ideal textbook for students of Events Management and related courses, as well as providing a valuable handbook for those new to organizing events
UR  - http://www.amazon.com/exec/obidos/ASIN/8131504131/chopaconline-20
ER  -