KOTLER, KEVIN LANE KELLER PHILIP. <br/><br/>
Marketing management :  a south asian perspective / 
KEVIN LANE KELLER PHILIP KOTLER. 
 - 13th ed. 
 - New Delhi :  Pearson Prentice Hall,  2009. 
 - xlvii, 647 p. ;  28 cm. (RK # 17 Sh # 01) 
 - International edition. .
 - International edition. .
<br/><br/> International Textbook. 
<br/><br/><label>ISBN: </label>813171683X (paperback) 9788131716830 (paperback) 
<br/><br/><label>Source: </label> Star Books  PKR 1219.06 
<br/><br/><label>Dewey Class. No.: </label>658.8