TY  - BOOK
AU  - Gupta, Vivek
TI  - HP at Cultural Crossroads 
U1  - 658.8 
PY  - 2002///
CY  - Hyderabad
PB  - ICFAI
KW  - Management, MAnagement Sciences, Human Resource, Human Resource Management
N1  - The case discusses HP's organization culture and the role of 'HP Way' in strengthening it. It also discusses the steps implemented by the new CEO Carly Fiorina in a bid to cut costs and improve the financial performance of HP, which proved to be a major departure from HP's long cherished culture.


ER  -