Gupta, Vivek

HP at Cultural Crossroads - Hyderabad : ICFAI, 2002. - 12 p. 16x22 cm

The case discusses HP's organization culture and the role of 'HP Way' in strengthening it. It also discusses the steps implemented by the new CEO Carly Fiorina in a bid to cut costs and improve the financial performance of HP, which proved to be a major departure from HP's long cherished culture.




Management, MAnagement Sciences, Human Resource, Human Resource Management

658.8 / GUP