TY - BOOK AU - TI - Entrepreneurship. SN - 9780070620179 U1 - 658.421 PY - 2005/// CY - New Delhi PB - TATA MCGRAW-HILL EDUCATION (INDIA) LTD KW - Intro to Entrepreneurship, Business Ideas, Generating Ideas, Feasibility Analysis, Writing a Business Plan, Competitor Analysis, Effective Business Model, N1 - Entrepreneurship, by Hisrich, Peters and Shepherd is intended for the undergraduate and graduate courses in entrepreneurship and has been designed to instruct students on how to formulate, plan, and implement a new venture. Students are exposed to detailed descriptions of 'how to' embark on a new venture in a logical manner. Actual case studies and entrepreneur profiles help illustrate successful and not-so-successful ventures ; Including with reference and index ER -