Entrepreneurship. - 6th Ed - New Delhi : TATA MCGRAW-HILL EDUCATION (INDIA) LTD, 2005 - 624 p. 18*24 cm

Entrepreneurship, by Hisrich, Peters and Shepherd is intended for the undergraduate and graduate courses in entrepreneurship and has been designed to instruct students on how to formulate, plan, and implement a new venture. Students are exposed to detailed descriptions of 'how to' embark on a new venture in a logical manner. Actual case studies and entrepreneur profiles help illustrate successful and not-so-successful ventures.


Including with reference and index

ISBN: 9780070620179

Subjects--Topical Terms:
Intro to Entrepreneurship, Business Ideas, Generating Ideas, Feasibility Analysis, Writing a Business Plan, Competitor Analysis, Effective Business Model,

Dewey Class. No.: 658.421 / HIS