TY - GEN AU - Zikmund,William G. AU - d'Amico,Michael TI - Marketing: Creating and Keeping Customers in an E-commerce World T2 - With experiencing marketing cd rom and infotrac SN - 0324112874 (hardcover) U1 - 658.8 PY - 2001/// CY - [S.l.] PB - South-Western College Pub ER -