TY  - BOOK
AU  - Hassan, Syed Zeeshan (060515) 2010
TI  - Effectiveness of comparative advertisement in telecom industry of Pakistan
PY  - 2010///
CY  - Islamabad
PB  - Department of Business Administration (Air University Main Campus)
N1  - BBA (HONS)
N2  - Abstract not available
ER  -