Principles of marketing Gary Armstrong Philip Kotler.
Material type:
TextSeries: 11th edition, copyright 2006Publication details: New Delhi Pearson Education 2006.Edition: 11th. edDescription: 671 pOnline resources:
| Item type | Current library | Collection | Call number | Status | Notes | Date due | Barcode | |
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Air University Central Library Islamabad | REF | 658.8 KOT (Browse shelf(Opens below)) | Checked out | Program Relevancy: BBA;MBAs Course Relevancy: Marketing Management; Marketing;Marketing Strategy | 06/15/2023 | P5141 |
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| 658.8 K871P Principles of marketing with cd | 658.8 KOT Marketing management : | 658.8 KOT Pearson marketing management 12e / | 658.8 KOT Principles of marketing | 658.8 SCH The paradox of choice : why more is less | 658.8342 SOL Consumer behavior | 658.84 FER Marketing strategy / |
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