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Managerial economics : applications, strategy and tactics / James R. McGuigan, R. Charles Moyer, Frederick H.deB. Harris.

By: Contributor(s): Material type: TextTextPublication details: [S.l.] : South-Western College Pub, 2001.Edition: 9th edDescription: 832 p. ; 27 cmISBN:
  • 0324058810 (hardcover)
  • 9780324058819 (hardcover)
DDC classification:
  • 338.5024658
Online resources: Summary: This text seeks to train students to think analytically in a business context. Specifically, it uses over 250 real-world, managerially-oriented applications to show students how managers apply theories and techniques to solve real-world business problems. This approach motivates student learning and extends student thinking well beyond the final exam. The book includes extensive coverage of the latest analytical tools in managerial economics: game-theoretic tactics, best-practices mechanism design, information economics, and organizational architecture, as well as a thorough integration of international issues.
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Item type Current library Collection Call number Status Barcode
Book Book Air University Central Library Islamabad NFIC 338.5024658 MCG (Browse shelf(Opens below)) Available P3762

This text seeks to train students to think analytically in a business context. Specifically, it uses over 250 real-world, managerially-oriented applications to show students how managers apply theories and techniques to solve real-world business problems. This approach motivates student learning and extends student thinking well beyond the final exam. The book includes extensive coverage of the latest analytical tools in managerial economics: game-theoretic tactics, best-practices mechanism design, information economics, and organizational architecture, as well as a thorough integration of international issues.

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