Marketing Management: A south Asian Perspective
Material type:
TextPublication details: India, Pearson Prentice Hall 2008Edition: 13th EdDescription: XIv, 647, & Other pagesISBN: - 978-8131716830
- 658.8 KOT-M
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Air University Kharian Campus Library Management Science | Management Science | 658.8 KOT-M (Browse shelf(Opens below)) | Checked out | 06/15/2026 | AUKHG0105 |
Total holds: 0
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| 658.7 COY-S Supply Chain Management: A Logistics Perspective | 658.72 WEE-P Procurement and Supply Chain Management, | 658.8 ARM-M Marketing: An Introduction | 658.8 KOT-M Marketing Management: A south Asian Perspective | 658.827 KEL-S Strategic Brand Management Building, Measuring, and Managing Brand Equity |
Includes Endnotes, Glossary, Image Credits, Name Index, Company Brand and Organization Index and Subject Index.
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