Advertising and Promotion : An Integrated Marketing Communications Perspective (the mcgraw-hill/irwin

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Publication details: [S.l.] : McGraw-Hill Education (ISE Edi, 2004Edition: 6Rev EdDescription: 864 p. ; 28 cmISBN:

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Item type	Current library	Call number	Status	Barcode
Book	Air University Central Library Islamabad Management Science	659.1 BEL-A (Browse shelf(Opens below))	Available	P4938

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Previous	658.9164 LAT-M Modern Hotel and Motel Management	659.1 BEL-A Advertising and Promotion	659.1 BEL-A Advertising and Promotion	659.1 BEL-A Advertising and Promotion : An Integrated Marketing Communications Perspective (the mcgraw-hill/irwin	659.1 COO-H How to Plan Advertising	659.1 JEF Advertising.	659.1 MOR-A Advertising & IMC: Principles and Practice, Global Edition	Next

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