Welcome to Air University Central Library and Fazaia Medical College Library. (Sign in with Your email. Your user name is the same as your student ID number or Employee ID number for password, please contact Circulation Staff)

Amazon cover image
Image from Amazon.com

Business research methods / William G. Zikmund, Barry J. Babin, Jon C. Carr, Mitch Griffin.

By: Contributor(s): Material type: TextTextSeries: With qualtrics printed access cardPublication details: Delhi:: Cengage Learning, 2013.Description: xxiv,750 p. ; 28 cmISBN:
  • 9788131518519
  • 9781111826925 (hardcover)
DDC classification:
  • 658.0072
Online resources: Summary: This best-selling text continues in its ninth edition to provide the most current and comprehensive coverage of business research. Its student-friendly design contains numerous examples illustrating real-world research in management, marketing, finance, accounting, and other business areas. BUSINESS RESEARCH METHODS, 9E, is the ideal text for undergraduate and first year MBA courses in marketing, management, or quantitative studies.
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Item type Current library Collection Call number Status Barcode
Book Book Air University Multan Campus Library NFIC 658.0072 (Browse shelf(Opens below)) Available P001421

This best-selling text continues in its ninth edition to provide the most current and comprehensive coverage of business research. Its student-friendly design contains numerous examples illustrating real-world research in management, marketing, finance, accounting, and other business areas. BUSINESS RESEARCH METHODS, 9E, is the ideal text for undergraduate and first year MBA courses in marketing, management, or quantitative studies.

There are no comments on this title.

to post a comment.
Air University Sector E-9, Islamabad Paksitan
Email: librarian@au.edu.pk  Tel : +0092 51 9262612 Ext: 631