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Modern management / Samuel C. Certo, S. Trevis Certo.

By: Contributor(s): Material type: TextTextPublication details: New Delhi : PHI Learning, 2009.Edition: 11th edDescription: xxiii,600 p. ; ( Rk #8.a, Sh # 05) 28 cmISBN:
  • 0131494708 (paperback)
  • 9780131494701 (paperback)
DDC classification:
  • 658
Online resources: Summary: This book provides a comprehensive, flexible approach to the basic skills of business management with an emphasis on skills and applications. It presents traditional concepts, important contemporary issues, and timeless insights into applying management know-how–all toward the goal of achieving organizational success. Built around the concept of “Core Plus” — a core of chapters covered in most courses, surrounded by a rich selection of optional chapters — enabling flexibility in the way the text is used. Management History, Operations Management, Information Technology in Management, and Creativity and Innovation in Management. For managers at al
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Item type Current library Collection Call number Status Barcode
Book Book Air University Multan Campus Library NFIC 658 (Browse shelf(Opens below)) Available P001103

This book provides a comprehensive, flexible approach to the basic skills of business management with an emphasis on skills and applications. It presents traditional concepts, important contemporary issues, and timeless insights into applying management know-how–all toward the goal of achieving organizational success. Built around the concept of “Core Plus” — a core of chapters covered in most courses, surrounded by a rich selection of optional chapters — enabling flexibility in the way the text is used. Management History, Operations Management, Information Technology in Management, and Creativity and Innovation in Management. For managers at al

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