Business Research Methods,
Material type:
TextPublication details: New Delhi Cengage Learning, 2003Edition: 7th EdDescription: 696 p. ; 9.49 x 7.2 inchesISBN: - 9788131500293
- 658.0072 ZIK
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Air University Multan Campus Library Management Science | Management Science | 658.0072 ZIK (Browse shelf(Opens below)) | Available | P000054 |
Browsing Air University Multan Campus Library shelves, Shelving location: Management Science, Collection: Management Science Close shelf browser (Hides shelf browser)
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| 657 KAT Entrepreneurial Small Business | 658 ROB Management | 658.0072 COO Business Research Methods / | 658.0072 ZIK Business Research Methods, | 658.1 DAN International business : | 658.11 KAP Patterns of Entrepreneurship | 658.15 BRI Financial Management Text and Cases. |
This best-selling text continues in its seventh edition to provide the most current and comprehensive coverage of business research. Its student-friendly design contains numerous examples illustrating real-world research in management, marketing, finance, accounting, and other business areas. Business Research Methods, 7e, is the ideal text for undergraduate and first year MBA courses in marketing, management, or quantitative studies.
Including with references and index
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