Principles of marketing / Philip Kotler, Gary Armstrong.
Material type:
TextSeries: Prentice-Hall series in marketingPublication details: Englewood Cliffs, N.J. : Pearson Education 2016..Edition: 15th .edDescription: xxiii;732 p. col. ill., col. map ; 28 cmISBN: - 9789332558472
- 658.8 KOT 20
- HF5415 .K6314 1994b
| Item type | Current library | Collection | Call number | Status | Barcode | |
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Air University Kamra Campus Library Management Science | Management Science | 658.8 KOT (Browse shelf(Opens below)) | Available | AUKP2462 |
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| 658.8 KOT Marketing Management | 658.8 KOT Marketing Management | 658.8 KOT Marketing Management | 658.8 KOT Principles of marketing / | 658.8 KOT Principles of Marketing | 658.8 KOT Principles of Marketing | 658.8 KOT Principles of Marketing |
Col. map on endpaper.
Includes bibliographical references and indexes.
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