Essentials of strategic management / J. David Hunger, Thomas L. Wheelen.

By:

Hunger, J. David

Contributor(s):

Wheelen, Thomas L

Material type: Text

TextSeries: Publication details: India Pearson Education 2015Edition: 5th edDescription: xv, 191 p. ; 24 cmISBN:

9789332550094

DDC classification:

658.4012 HUN

Online resources:

Amazon.com

Summary: The third edition of Essentials of Strategic Management contains the following NEW features: *Adds the strategic inflection point as a triggering event to initiate a strategy review. *Adds complementors as other stakeholders to Porter's model of industry analysis. *Provides criticism of SWOT analysis. *Adds international entry options to the discussion of horizontal growth strategy. *Extends a discussion of synergy in Chapter 8 with a list of six types of synergy.

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Holdings
Item type	Current library	Collection	Call number	Status	Barcode
Book	Air University's Aerospace and Aviation Campus Kamra Management Science	Management Science	658.4012 HUN (Browse shelf(Opens below))	Available	AUKP2327
Book	Air University's Aerospace and Aviation Campus Kamra Management Science	Management Science	658.4012 HUN (Browse shelf(Opens below))	Available	AUKP2328
Book	Air University's Aerospace and Aviation Campus Kamra Management Science	Management Science	658.4012 HUN (Browse shelf(Opens below))	Available	AUKP2329
Book	Air University's Aerospace and Aviation Campus Kamra Management Science	Management Science	658.4012 HUN (Browse shelf(Opens below))	Available	AUKP2330
Book	Air University's Aerospace and Aviation Campus Kamra Management Science	Management Science	658.4012 HUN (Browse shelf(Opens below))	Available	AUKP2331

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The third edition of Essentials of Strategic Management contains the following NEW features: *Adds the strategic inflection point as a triggering event to initiate a strategy review. *Adds complementors as other stakeholders to Porter's model of industry analysis. *Provides criticism of SWOT analysis. *Adds international entry options to the discussion of horizontal growth strategy. *Extends a discussion of synergy in Chapter 8 with a list of six types of synergy.

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Essentials of strategic management / J. David Hunger, Thomas L. Wheelen.

Browsing Air University's Aerospace and Aviation Campus Kamra shelves, Shelving location: Management Science, Collection: Management Science Close shelf browser (Hides shelf browser)