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A practical guide to integrated marketing communication

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Material type: Text

TextPublication details: London Kogan Page 1998.Description: 143 p

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Holdings
Item type	Current library	Collection	Call number	Status	Notes	Barcode
Book	Air University Central Library Islamabad	NFIC	658.802 BRA (Browse shelf(Opens below))	Available	Program Relevancy: BBA Course Relevancy: Marketing; Marketing Management;Marketing Strategy	P0086

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Previous	658.8 W7998S Services Marketing : People Technology Strategy	658.800285 LIB Micrososft site server 3.0 commerce edition with cd.	658.8005 P163C Cases in business marketing	658.802 BRA A practical guide to integrated marketing communication	658.8096 C552H Hospitality management	658.81 ST857 Sales and distribution management : decisions , strategies , and cases	658.83 B458M Marketing metrics : the manager's guide to measuring marketing performance	Next

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