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Unveiling the Impact of Humanized AI and Brand Authenticty on Customer Engagement (Record no. 35595)

MARC details
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658
Author Mark SHE-BS
100 ## - MAIN ENTRY--AUTHOR
Author Name Sherani, Amna (211439)
245 ## - TITLE STATEMENT
Title Unveiling the Impact of Humanized AI and Brand Authenticty on Customer Engagement
Sub-Title An Exploratory Study on PTCL Broadband Customers
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of Publication Islamabad
Name of publisher, distributor, etc. Department of AUSOM
Date of publication, distribution, etc. 2025
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject / Department AUSOM
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Jan, Saba (211481)
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Student Project
Holdings
Withdrawn status Not for loan Collection code Permanent Location Current Location Shelving Location Date acquired Full Call Number Accession No./Barcode Date last seen Koha item type
    AUSOM Air University Central Library Thesis Repository (5th Floor) Air University Central Library Thesis Repository (5th Floor) Management Science 07/28/2025 658 SHE-BS PR0667 07/29/2025 Student Project
Air University Sector E-9, Islamabad Paksitan
Email: librarian@au.edu.pk  Tel : +0092 51 9262612 Ext: 631