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Role of Social Media Marketing Activities and Brand Image With Mediating Role Of Client Satisfaction and Customer Engagement on Brand Equity An Empirical Investigation of Construction Industry (Record no. 32593)

MARC details
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658 GUL-MSPM
100 ## - MAIN ENTRY--AUTHOR
Author Name Gul Shinza (210000)
245 #0 - TITLE STATEMENT
Title Role of Social Media Marketing Activities and Brand Image With Mediating Role Of Client Satisfaction and Customer Engagement on Brand Equity An Empirical Investigation of Construction Industry
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Department of School of Management Air University Islamabad
Place of Publication Islamabad
300 ## - PHYSICAL DESCRIPTION
Pages 81p
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject / Department AUSOM
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Thesis
Holdings
Withdrawn status Not for loan Collection code Permanent Location Current Location Shelving Location Date acquired Full Call Number Accession No./Barcode Koha item type
      Air University Central Library Thesis Repository (5th Floor) Air University Central Library Thesis Repository (5th Floor) Management Science 03/15/2024 658 GUL-MSPM TH2688 Thesis
Air University Sector E-9, Islamabad Paksitan
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