Services marketing : (Record no. 28299)
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| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
|---|---|
| ISBN | 9781944659011 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| 100 ## - MAIN ENTRY--AUTHOR | |
| Author Name | Lovelock, Christopher H., |
| 245 #0 - TITLE STATEMENT | |
| Title | Services marketing : |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of Publication | New Jersey; |
| Name of publisher, distributor, etc. | World Scientific, |
| Date of publication, distribution, etc. | 2016 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Pages | xvii, 783 p ; |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Withdrawn status | Not for loan | Permanent Location | Current Location | Date acquired | Full Call Number | Accession No./Barcode | Date last seen | Koha item type |
|---|---|---|---|---|---|---|---|---|
| Air University Multan Campus Library | Air University Multan Campus Library | 01/11/2023 | 658.8 | P004579 | 01/11/2023 | Book |