Data and text mining........... (Record no. 20157)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01289nam a2200229 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | ASIN0131400851 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20200227140217.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 160112s2004 xxu eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788131721001 |
| 028 42 - PUBLISHER OR DISTRIBUTOR NUMBER | |
| Publisher or distributor number | illustrations |
| Source | Prentice Hall |
| 037 ## - SOURCE OF ACQUISITION | |
| Source of stock number/acquisition | Allied Book |
| Terms of availability | PKR 369.00 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | AUMC |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 006.312 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Miller, Thomas W. |
| 245 10 - TITLE STATEMENT | |
| Title | Data and text mining........... |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi: |
| Name of publisher, distributor, etc. | Pearson Education, |
| Date of publication, distribution, etc. | 2005. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xiii,178 p. ; |
| Dimensions | (R13,SH 02). |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | This conceptual introduction to data mining within the context of business and marketing research provides an eclectic approach to the field. Using worked examples and business case studies, the volume answers the four questions: why is data mining important to business and marketing research; how is data mining different from other types of research; what do we learn from data mining; and how do we do data mining? The book explains data mining, traditional methods, data-adaptive methods and applications in business and marketing with business cases and provides lists of tables, figures and exhibits. For Managers and Analysts. |
| 856 40 - ELECTRONIC LOCATION AND ACCESS | |
| Materials specified | Amazon.com |
| Uniform Resource Identifier | <a href="http://www.amazon.com/exec/obidos/ASIN/0131400851/chopaconline-20">http://www.amazon.com/exec/obidos/ASIN/0131400851/chopaconline-20</a> |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Air University Multan Campus Library | Air University Multan Campus Library | 01/13/2016 | 006.312 | P001863 | 01/13/2016 | 01/13/2016 | Book |