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Identity Games: (Record no. 18618)

MARC details
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9780262090452
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 302.230
Author Mark IMR
100 1# - MAIN ENTRY--AUTHOR
Author Name Imre, Aniko
245 10 - TITLE STATEMENT
Title Identity Games:
Sub-Title Globalization and the Transformation of Media Cultures in the New Europe
250 ## - EDITION STATEMENT
Edition statement 1st ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of Publication London :
Name of publisher, distributor, etc. The MIT Press,
Date of publication, distribution, etc. 2009.
300 ## - PHYSICAL DESCRIPTION
Pages 267 p. ;
Dimensions 15.88 x 23.5 cm
500 ## - GENERAL NOTE
General note Eastern Europe's historically unprecedented and accelerated transition from late communism to late capitalism, coupled with media globalization, set in motion a scramble for cultural identity and a struggle over access to and control over media technologies. In Identity Games, Anikó Imre examines the corporate transformation of the postcommunist media landscape in Eastern Europe. Avoiding both uncritical techno-euphoria and nostalgic projections of a simpler, better media world under communism, Imre argues that the demise of Soviet-style regimes and the transition of postcommunist nation-states to transnational capitalism has crucial implications for understanding the relationships among nationalism, media globalization, and identity. Imre analyzes situations in which anxieties arise about the encroachment of global entertainment media and its new technologies on national culture, examining the rich aesthetic hybrids that have grown from the transitional postcommunist terrain. She investigates the gaps and continuities between the last communist and first post-communist generations in education, tourism, and children's media culture, the racial and class politics of music entertainment (including Roma Rap and Idol television talent shows), and mediated reconfigurations of gender and sexuality (including playful lesbian media activism and masculinity in "carnivalistic" post-Yugoslav film). Throughout, Imre uses the concepts of play and games as metaphorical and theoretical tools to explain the process of cultural change -- inspired in part by the increasing "ludification" of the global media environment and the emerging engagement with play across scholarly disciplines. In the vision that Imre offers, political and cultural participation are seen as games whose rules are permanently open to negotiation.<br/><br/>
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject / Department General Book, Media Culture, Global Media Culture, Media Cultures in the New Europe
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Not for loan Collection code Permanent Location Current Location Shelving Location Date acquired Source of acquisition Price Inventory number Full Call Number Accession No./Barcode Date last seen Koha item type
    General books Air University Multan Campus Library Air University Multan Campus Library Social Science Basement Floor 04/13/2011 ABSCO Books 2315.52 787 302.230 IMR P000395 01/16/2015 Book
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