Marketing. (Record no. 16974)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00578cas a2200217 4500 |
| 001 - CONTROL NUMBER | |
| control field | 403373 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | AUCL |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20231005144734.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 851108c19319999enkwr p 0 a0eng u |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780070151567 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | 403373 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | AUK |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 MAR |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Michael Etzel |
| 245 00 - TITLE STATEMENT | |
| Title | Marketing. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 14 th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York : |
| Name of publisher, distributor, etc. | Mcgraw Hill , |
| Date of publication, distribution, etc. | 2007 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xiii;880 p. |
| Other physical details | illustrations ; |
| Dimensions | 28 cm |
| 500 ## - GENERAL NOTE | |
| General note | Vols. for 1931-19 published by the Institute of Marketing and Sales Management. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Management Science | Air University Kamra Campus Library | Air University Kamra Campus Library | Management Science | 01/16/2020 | Iqra Book Agency | 136/19 | 658.8 MAR | AUKP2493 | 01/16/2020 | 2302.00 | 01/16/2020 | Book | |||||
| Dewey Decimal Classification | Management Science | Air University Kamra Campus Library | Air University Kamra Campus Library | Management Science | 01/16/2020 | Iqra Book Agency | 136/19 | 658.8 MAR | AUKP2494 | 01/16/2020 | 2302.00 | 01/16/2020 | Book | |||||
| Dewey Decimal Classification | Management Science | Air University Kamra Campus Library | Air University Kamra Campus Library | Management Science | 01/16/2020 | Iqra Book Agency | 136/19 | 658.8 MAR | AUKP2495 | 01/16/2020 | 2302.00 | 01/16/2020 | Book | |||||
| Dewey Decimal Classification | Management Science | Air University Kamra Campus Library | Air University Kamra Campus Library | Management Science | 01/16/2020 | Iqra Book Agency | 136/19 | 658.8 MAR | AUKP2496 | 01/16/2020 | 2302.00 | 01/16/2020 | Book | |||||
| Dewey Decimal Classification | Management Science | Air University Kamra Campus Library | Air University Kamra Campus Library | Management Science | 01/16/2020 | Iqra Book Agency | 136/19 | 658.8 MAR | AUKP2497 | 01/16/2020 | 2302.00 | 01/16/2020 | Book |