Principles of Marketing (Record no. 16926)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00612cam a2200241 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | SCSB-7071839 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | AUCL |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20231010101342.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 830315s1983 njua b 001 0 eng |
| 009 - PHYSICAL DESCRIPTION FIXED-FIELD FOR ARCHIVAL COLLECTION (VM) [OBSOLETE] | |
| fixed length control field | .b107668415 |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 82012335 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789352865611 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | AUK |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415 |
| Item number | .K636 1983 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 KOT |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip. |
| 245 10 - TITLE STATEMENT | |
| Title | Principles of Marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 17th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | India |
| Name of publisher, distributor, etc. | Pearson |
| Date of publication, distribution, etc. | 2018 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxii, 701 p. : |
| Other physical details | ill. ; |
| Dimensions | 27 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and indexes. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Inventory number | Total Checkouts | Full call number | Barcode | Checked out | Date last seen | Date last checked out | Cost, replacement price | Price effective from | Koha item type | Total Renewals |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Management Science | Air University Kamra Campus Library | Air University Kamra Campus Library | Management Science | 01/15/2020 | Iqra Book Agency | 136/19 | 658.8 KOT | AUKP2521 | 01/15/2020 | 1713.00 | 01/15/2020 | Book | ||||||||
| Dewey Decimal Classification | Management Science | Air University Kamra Campus Library | Air University Kamra Campus Library | Management Science | 01/15/2020 | Iqra Book Agency | 136/19 | 658.8 KOT | AUKP2522 | 01/15/2020 | 1713.00 | 01/15/2020 | Book | ||||||||
| Dewey Decimal Classification | Management Science | Air University Kamra Campus Library | Air University Kamra Campus Library | Management Science | 01/15/2020 | Iqra Book Agency | 136/19 | 658.8 KOT | AUKP2523 | 01/15/2020 | 1713.00 | 01/15/2020 | Book | ||||||||
| Dewey Decimal Classification | Management Science | Air University Kamra Campus Library | Air University Kamra Campus Library | Management Science | 01/15/2020 | Iqra Book Agency | 136/19 | 658.8 KOT | AUKP2524 | 01/15/2020 | 1713.00 | 01/15/2020 | Book | ||||||||
| Dewey Decimal Classification | Management Science | Air University Kamra Campus Library | Air University Kamra Campus Library | Management Science | 01/15/2020 | Iqra Book Agency | 136/19 | 658.8 KOT | AUKP2525 | 01/15/2020 | 1713.00 | 01/15/2020 | Book | ||||||||
| Dewey Decimal Classification | Management Science | Air University Kamra Campus Library | Air University Kamra Campus Library | Management Science | 01/15/2020 | Iqra Book Agency | 136/19 | 658.8 KOT | AUKP2526 | 01/15/2020 | 1713.00 | 01/15/2020 | Book | ||||||||
| Dewey Decimal Classification | Management Science | Air University Kamra Campus Library | Air University Kamra Campus Library | Management Science | 01/15/2020 | Iqra Book Agency | 136/19 | 658.8 KOT | AUKP2527 | 01/15/2020 | 1713.00 | 01/15/2020 | Book | ||||||||
| Dewey Decimal Classification | Management Science | Air University Kamra Campus Library | Air University Kamra Campus Library | Management Science | 01/15/2020 | Iqra Book Agency | 136/19 | 6 | 658.8 KOT | AUKP2528 | 06/15/2021 | 04/26/2021 | 1713.00 | 01/15/2020 | Book | ||||||
| Dewey Decimal Classification | Management Science | Air University Kamra Campus Library | Air University Kharian Campus Library | Management Science | 01/15/2020 | Iqra Book Agency | 136/19 | 1 | 658.8 KOT | AUKP2519 | 01/13/2026 | 11/14/2025 | 11/14/2025 | 1713.00 | 01/15/2020 | Book | |||||
| Dewey Decimal Classification | Management Science | Air University Kamra Campus Library | Air University Kharian Campus Library | Management Science | 01/15/2020 | Iqra Book Agency | 136/19 | 8 | 658.8 KOT | AUKP2520 | 11/01/2025 | 12/01/2025 | 12/01/2025 | 1713.00 | 01/15/2020 | Book | 3 |