Public relations : (Record no. 1438)
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000 -LEADER | |
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fixed length control field | 01206nam a2200241 a 4500 |
001 - CONTROL NUMBER | |
control field | ASIN0321055551 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20190522113626.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 120119s1999 xxu eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0321055551 (hardcover) |
Terms of availability | $102.00 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780321055552 (hardcover) |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Wilcox, Dennis L. |
245 10 - TITLE STATEMENT | |
Title | Public relations : |
Remainder of title | strategies and tactics / |
Statement of responsibility, etc. | Dennis L. Wilcox, Phillip H. Ault, Warren K. Agee, Glen T. Cameron. |
250 ## - EDITION STATEMENT | |
Edition statement | 6th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | [S.l.] : |
Name of publisher, distributor, etc. | Allyn & Bacon, |
Date of publication, distribution, etc. | 1999. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 584 p. ; |
Dimensions | 24 cm. |
490 1# - SERIES STATEMENT | |
Series statement | 6th edition. |
520 ## - SUMMARY, ETC. | |
Summary, etc. | Public Relations presents an engaging and comprehensive overview of the principles, concepts, and methods of public relations. The text distinguishes itself from other texts in the field through the inclusion of case studies that are as current as today's headlines. This latest edition pays particular attention to global issues, use of the Internet and other new technologies, and ethical issues in public relations. |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Ault, Phillip H. |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Agee, Warren K. |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Cameron, Glen T. |
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE | |
Uniform title | 6th edition. |
856 40 - ELECTRONIC LOCATION AND ACCESS | |
Materials specified | Amazon.com |
Uniform Resource Identifier | <a href="http://www.amazon.com/exec/obidos/ASIN/0321055551/chopaconline-20">http://www.amazon.com/exec/obidos/ASIN/0321055551/chopaconline-20</a> |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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Dewey Decimal Classification | Air University Central Library Islamabad | Air University Central Library Islamabad | 01/19/2012 | 659.2 PUB | P4218 | 01/19/2012 | 01/19/2012 | Book |