Contemporary marketing (Record no. 12033)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00364nam a22001457a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 180223t xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781111221782 |
| 037 ## - SOURCE OF ACQUISITION | |
| Terms of availability | 14360.00 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kurtz,Boone |
| 9 (RLIN) | 2412 |
| 245 ## - TITLE STATEMENT | |
| Title | Contemporary marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 15th.ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Australia |
| Name of publisher, distributor, etc. | Cengage Learning |
| Date of publication, distribution, etc. | 2012. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxxiv;669 p. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Air University Central Library Islamabad | Air University Central Library Islamabad | 02/23/2018 | Progressive International | 6830307 | 1 | 658.8 K9673C | P12248 | 01/05/2023 | 10/25/2022 | 14360.00 | 02/23/2018 | Book |